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Social Media - 2009

Despite Recession, 50%+ of Marketers Increase Social Media Spending

http://www.readwriteweb.com/archives/despite_recession_more_than_50_of_m...
Scanned by: Alvis Brigis over 4 years ago
Given this type of economic reality, it's surprising to hear of an industry reporting an increase in spending on anything, much less on something as new as social media. Yet that's exactly what's occurring. According to a new Forrester Research survey of 145 global interactive marketers in both B2B and B2C companies with more than 250 employees, the use of social media as a marketing tool is on the rise.
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Type: Research  |  Also: |
  Tags
ad, ads, advertising, socialmedia, marketing

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